In a study of women making over $30,000:
60% of women say they are the primary breadwinner in their households
12% of all women say they have not yet begun saving for retirement
40% of women fear ending up broke and homeless
More than half of married women see themselves as the chief financial officer of their households
57% say they primarily handle major investment decisions and retirement planning themselves
50% of divorced women say that financial planning seems an impossible task in their lives.
Forty-eight percent of women say that their divorce created a financial crisis, and about two-thirds say that it made them realize the importance of financial awareness and independence.
Over 90% of women say feel they need to be more involved in financial planning.
62% of women expressed strong interest in learning more about finances and retirement planning
62% of women still donít have a financial professional.
Of women who have a financial professional, 69% donít see the professional as their trusted source for financial info. Most seek info from the Internet.
These are cold hard facts, people. CRISP can be a useful tool.
Source: Allianz Insurance 2013 Women, Money and Power Study (Insights) and White Paper .